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Bonus Article

Bonus article are one of the most effective marketing measures nowadays and include promotional items, giveaways, advertising gifts etc. They offer the opportunity to intensify current customer relations and reactivate existing, passive customers. The opportunities are unlimited and leave the recipient with a positive impression. For instance, bonus articles like coupons can be handed out as a thank-you for an order. Moreover, they are ideally suited for customers that have not been active for a while. Bonus articles animate them to explore the product range and start ordering again. The positive feeling of the recipient increases the chances for recommendations and a positive brand image.