Pride Awareness Month 2022

Seasonal Events 20. May 2022
Read more about the significance of the Pride Month and how companies can support this cause all year round.

When is Pride Month?

June is just around the corner, and it marks the middle of the year. But that's not all, with June comes the Pride Parade. Starting on the 1st of June and lasting the whole month (sometimes more), various pride parades will happen around the country, celebrating LGBTQI+ pride. This year, the main event will take place on the 2nd of July, in London. 

What does it stand for?

This is a yearly event celebrating diversity, social and self acceptance as well as support for the LGBTQI+ community. Bright colours, rainbows, and styles that shout 'I’m here, and I’m proud'; these are the features that define the look of the Pride parades all over the world.

Pride events, parades and demonstrations will be filled with people as we are allowed once again to take to the streets for the rights of LGBTQI+ community here in the UK and around the whole world. Many celebrate love, but the main thing is to educate ourselves and stand up for equality.

The rainbow flag is the syxmbol of the community behind it. We see the flag quite often through June and before, but business and many communities can continue to show their support well after Pride month is over.

If you want to reach further than a flag, your brand can add your logo to our many pride-themed branded merchandise. These are perfect to give out during parades and throughout Pride Month to showcase your brand's ideals by offering a lasting impression to your audience that will remain with them long after the month is over.

What can businesses do?

Here, we think supporting Pride is an important and socially conscious part of our corporate responsibility.

Businesses, organisations and brands should use Pride Month to draw attention to the added value of a colourful, accepting society. LGBTQI+ people are still excluded, discriminated against and experience hostility to this day. Even in the day-to-day office life, it can be continuously seen and felt.

Every company should denounce hate and exclusion within their workspace and promote positivity and acceptance of all. Many brands and organisations present their own logo in rainbow colours every year for Pride Month, run heavy pride positive marketing pieces or publish social media posts on the topic. Unfortunately, for some, this is more publicity than an authentic commitment to diversity. 

We have compiled a list of actions your company can start implementing right now and help make a difference:

  • Promote diversity in your company: Is your company a safe space? What role does diversity play in your team? How can you promote diversity in your own company? Do you hire LGBTQI+ applicants and treat them the same as everyone else? Regularly review your anti-discrimination policies and invest in training. Professional support to make your company a safe place for everyone is available with diversity training and diversity officers
  • Organise pride themed activities: Team events always work, no matter what the occasion! "Lunch & Learns" are ideal for working on special topics together. Invite experts to educate about the issues facing the LGBTQI+ community, shed light on the history of Pride Month and raise awareness of language. Maybe someone on your team can even share their own experiences as a victim, ally, or observer. In a discussion round, the points of view of the entire team can be expressed and tolerance can be strengthened in a targeted manner.
  • Blast a Pride playlist at the office: Jam out with all your co-workers! Everyone loves connecting through music. Create a Pride playlist featuring songs by well-known LGBTQI+ artists. Share these playlists and celebrate together the diversity and tolerance that will hopefully one day be taken for granted. I bet you didn't know some of your favourite artist are within the LGBTQI+ community.
  • Team participation in parades and live events: Pride parades take place this summer across the whole country, especially in larger cities like London, where our UK headquarters is located. Streets will be closed off so that parade floats, dancers, musicians and everyone who is willing to party can parade through the cities celebrating this wonderful event of love. Even if you are not part of the LGBTQI+ community, everyone is welcomed to campaign for equality, and we hope you do so. The dress code is: dazzling costumes and rainbow flags in all forms! As a team, your company can attend events as a brand and showcase your acceptance and education on Pride. Definitely consider designing colourful accessories that you can simply have printed with your company logo and shine at the next Pride Event.

Bring the rainbow into the office

If you'd like to do more than just display a logo in rainbow colours, you and your employees can join the parade and support this cause every day. At the same time, you can print your logo on a few company gifts and spread these around the office. Below, we have compiled a list of the best rainbow coloured items that will make an impact:

We’ve got an extensive range of colourful branded merchandise, such as bags, mugs, lanyards and many other products just waiting for you to add that finishing touch. Simply select your favourite mug, bag or other item from our website, upload your logo, confirm, and we’ll do the rest.

Remember to snap up our colourful deals soon to make sure they arrive in time for June and the coming Pride marches! And before they’re all gone! If you’re unsure of exactly what may suit you and your brand best, or simply want some advice on a purchase, please feel welcome to contact us via phone or email and one of our experts will help guide you to the best product for you.

Keep celebrating even after pride month ends

Everything included on this list is something that you can do every single month of the year! Pride Month is about love, acceptance and being proud of who you are. So whether it’s at a pride parade or showing your support with your business platform, you can celebrate and support the LGBTQI+ community every single day.

 

For more information on promotional products and company gifts, contact our customer service via the free hotline at 0800 085 6660 or via email at customerservice@allbranded.co.uk.

Pride Month