Trending Promotional Products for 2024: New Year, New Merch

Seasonal Events 15. Dec 2023

With 2023 about to end and 2024 just around the corner, everyone’s feeling a tad nostalgic. Let us all put aside the nostalgia and replace it with enthusiasm for what the new year holds in store. What are your resolutions for next year?

2024 Promotional Product Trends

Looking back, 2023 was a year full of ups and downs, and somehow we still came out on top. We have onboarded new colleagues, we tested new features, we had great team buildings and most importantly we did it all as a team.

Here at allbranded, it’s all about promotional products. Our entire workday revolves around corporate gifts and branded merchandise. Whether it’s for a specific industry, for a corporate event or for your reception desk, we strive to reach perfection.

If you’re a promotional product fan, like we are, and you’re always looking for unique but affordable options, you came to the right place. So, this should come as no surprise: we have now forecasted the top 2024 trending products for you to peruse.

The 2024 Trending Promotional Products

If you're wondering how we came up with these 6 top sellers, it's easy: experience. We have years of experience and we've seen numerous trends coming and going. Usually, bestsellers have 3 features in common: they're useful, affordable and versatile. Without further ado, here are the top 6 products which we believe are going to be hits next year.

1. Sustainable Promotional Products for a Greener Planet

We, at allbranded, are absolutely certain that eco friendly promotional products are going to be everyone’s favourite next year. This absolute top seller is a testimony that companies, as well as individuals, are aware about the dangers of global warming. Shopping sustainably has become the norm nowadays and the good news is, more and more people seem to care and take action whenever possible. After all, it’s the little things that matter. Contrary to popular belief, eco friendly merchandise doesn’t have to be expensive. Our eco pens, notebooks, clothing or bags are a great first step to reducing your company’s carbon footprint. Our range of sustainable promotional products is constantly expanding, so keep your eyes peeled on this section.

2. Branded Notebooks for Organised Employees

Stationery and especially notebooks are an all-time favourite. This evergreen bestseller will surely be a hit next year. On top of the fact that notebooks are affordable, everyone loves receiving a leather bound notebook to write on, regardless of season or occasion. The feeling of putting pen to paper is and will forever be a classic experience. Whether it’s journaling at the end of a tiring day or writing down a to-do list at work, a promotional notebook is a way to organise the day and clear thoughts. If you want to support your employees and help them become more efficient, branded notebooks are the way to go.

3. Cotton Tote Bags as Trade Show Giveaways

The classic cotton tote bag has made it to the top as well. We forecast that classic totes are going to be among the bestsellers for 2024. On top of being perfect as a trade show giveaway, an everyday essential and a fashionable accessory nowadays, branded totes are an inexpensive way to advertise your services. A branded bag like this will be carried to unexpected places, therefore be seen by new potential customers. Isn’t that what any company hopes for?

4. Shop Locally with UK Manufactured Merchandise

Given the past year has been a struggle for all of us, many are trying to shop locally to support the local economy. Whether it’s shopping at the farmer’s market, from a local designer or made in the UK promotional products, it’s the little things that make a difference. We’re absolutely sure, in the end, solidarity will win. Shopping branded merchandise made in the UK is a win-win. Your products will arrive faster at unbeatable prices, while we support the local economy and provide jobs for people. Doesn’t that make you feel better?

5. Water Bottles that Keep You Hydrated Throughout the Year

Although water bottles are a classic promotional product that have been around for ages, it’s still one that everybody loves and sparks interest. You can never have too many branded water bottles thanks to their versatility. They can be used at home, at work, at the gym or while driving or biking to work. On top of being versatile, these branded water bottles can be used by the entire family. Whether it’s the mum, the dad or the kids, whenever your employees or clients receive such an item, they can share it with the rest. That’s why, we believe the classic water bottles are going to be a 2024 hit.

6. A Pen a Day Keeps the Writer’s Block Away

We predict pens are going to be one of next year’s bestsellers. The classic promotional pen printed with a logo is still one of everyone’s favourites. It can be gifted to potential clients, it could be handed out at trade shows or placed on the reception desk for everyone coming into the office. It can also be stored for months on end in a drawer and still work perfectly. A writing utensil is a long lasting promotional product that's both useful for the receiver and promotes your brand for a considerable amount of time. If you too want to make your brand seen, make sure you get a unique and high quality promotional pen that will stand out from the crowd.

Next Year’s Bestsellers

Now that you’ve read about our prediction for next year’s bestsellers, you can decide for yourself what you want to get for your own company, for your own employees and for your loyal customers. Whether you value sustainability or locally produced items, it’s entirely up to you and we’re confident you’ll make the best decisions. Simply keep in mind that the time for next year’s finances and budgeting is quickly approaching; now is the perfect time to budget for corporate gifts.

If you have additional questions, feel free to reach out via phone or email during business hours from Monday to Friday.