The Quality Group GmbH: Influencer gift boxes for World Mental Health Day

About The Quality Group GmbH

The Quality Group GmbH is one of the leading companies in the field of fitness, nutrition and lifestyle in Germany. With strong brands such as ESN (Elite Sports Nutrition) and More Nutrition, the company develops high-quality products for everyone who values health, performance and well-being.

The focus is not only on product quality. Topics such as mental health, mindfulness, and appreciative communication with customers and partners are also firmly anchored in the company's philosophy.

🎯 The goal

For World Mental Health Day, The Quality Group GmbH wanted to give its influencers a special treat.

• The idea: a lovingly assembled gift box that addresses the topic of mental health and at the same time serves as a token of appreciation for their collaboration.

• The aim: strengthen the relationship with the influencers and deepen brand loyalty in a friendly and personal way.

🏔️ The challenge

Time was the decisive factor this time. The set had to be completed and shipped in time for World Mental Health Day, 10 October. At the same time, the box had to be visually appealing and have compelling content. It had to fit in with the brand's corporate identity and blend harmoniously with an existing set of other promotional items. This made it necessary to choose the items with particular care. Every product, every colour, and every detail had to be perfectly coordinated. Despite the tight schedule, intensive coordination and open communication made it possible to find the right combination.

💡 The solution

Together with allbranded, a high-quality gift set was created in a short period of time that was impressive in terms of both appearance and content.

The box consisted of elegant folding packaging, a scented candle in a glass jar, a ballpoint pen and a training logbook or 5-minute diary. The set was complemented by one of The Quality Group GmbH's own products and a lovingly designed greeting card.

allbranded took care of the entire implementation of the project, from the selection of products and individual packaging to the integration of its own and third-party products, storage, assembly of the sets and dispatch to the influencers.

Thanks to this all-round service from allbranded, the promotional gift set was implemented quickly and smoothly despite the tight schedule.

🎁 Result

The feedback from the influencers was consistently positive. Many thanked us repeatedly for the successful surprise and shared their enthusiasm for the high-quality box. The campaign contributed significantly to further strengthening the relationship between The Quality Group and its influencers and to emotionally charging the brand.

Conclusion – Strengthen relationships with gift sets

Well-thought-out gift bundles are not only a real guarantee of success in influencer marketing. Whether as an onboarding gift for new employees, a high-quality Christmas gift or a thank you for loyal customers – they can be used in many ways and customised to suit individual needs.

From elegant boxes to coordinated promotional items and personalised greeting cards, each set can be put together to suit the occasion, target group and brand identity. This means there is a suitable gift for every taste.

Thanks to the flexible selection options and allbranded's comprehensive service, implementation is quick and easy. We assist with product selection and take care of packaging, storage and shipping of the gift boxes.

If you would also like to delight your target group with a customised gift set, our team is at your side with advice, assistance and plenty of creativity. Contact us so that we can find a solution for you as quickly as possible!